DM leads the UK in calibration services, defence communications, and telecoms safety equipment. Their fully managed on-site and UKAS-accredited lab services ensure precise results—helping businesses maintain compliance, improve efficiency, and reduce downtime from faulty equipment and delays.
A Brand Architecture for Growth
DM’s growth, driven by its work with Forge and a targeted acquisition strategy, had resulted in a portfolio of sub-brands and services that needed a unified structure. We designed a clear and scalable brand architecture to support both current operations and long-term business plans. A revitalised brand, coupled with a high-impact sales and marketing strategy, is now driving DM Calibration’s rapid expansion and attracting new customers nationwide.